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Retail access: one catalog, one price per stone, an API you can build on.

For jewelers and e-commerce merchants who want reviewed loose stones without managing twenty supplier relationships and twenty formats.

  1. 1

    Apply

    Tell us about your business, where you sell, and what you source. We verify that you are a trade buyer.

  2. 2

    Get account pricing

    Once approved, every stone shows one price for your account. Supplier cost and our markup are never exposed.

  3. 3

    Browse or integrate

    Use the portal, or create a scoped API key and pull the catalog into your own site. A changes endpoint keeps you in sync without re-downloading everything.

  4. 4

    Reserve and order

    A reservation locks the stone on the platform at once. The supplier confirms possession, then you place the order. Webhooks notify you at each step.

Apply for retail accessRead the API docs

What the integration looks like

Your site calls our API with a scoped key. You get the catalog at your price, with the same five photos and video, and a stable public ID per stone. When one of your customers buys, you reserve the stone with one request. If two shops try to reserve the same stone in the same second, only one succeeds; the other gets a clear 409 response.

Honest availability

Supplier sheets refresh about hourly. Reservations and orders update instantly. The API's available flag means available to reserve, not a guarantee that the supplier has the stone in hand; that is what the confirmation step is for. If a supplier's feed has not synced for several hours, their stones are marked stale and cannot be reserved.

What you never see

Supplier cost, supplier contact details, our markup, other retailers' prices, and anything about payouts. Not in the portal, not in the API, not in exports.

GET /api/v1/gemstones/gem_… (sample response)
{
  "id": "gem_7kq2m9x4pa3n",
  "slug": "2-14ct-blue-sri-lanka-oval-sapphire-7kq2m9x4pa3n",
  "type": "sapphire",
  "variety": "blue sapphire",
  "origin": { "country": "Sri Lanka", "region": "Ratnapura", "evidence": "supplier_declared" },
  "shape": "oval",
  "carat": 2.14,
  "dimensions_mm": { "length": 8.62, "width": 6.41, "depth": 4.12 },
  "color": "blue",
  "treatment": { "value": "HEATED", "details": "Heated only", "evidence": "certificate_attached" },
  "certification": { "lab": "GRS", "number": "GRS2026-041712", "url": "https://…" },
  "media": { "photos": ["https://…/photo-1.webp", "…"], "video": "https://…/video-1.mp4" },
  "availability": { "status": "available", "available": true, "quantity": 1, "feed_status": "fresh" },
  "price": { "amount": 1350.00, "currency": "USD", "basis": "per_stone" },
  "supplier_last_synced_at": "2026-09-22T14:02:11Z",
  "platform_updated_at": "2026-09-22T14:02:11Z",
  "change_seq": "1790092931000000"
}